stretching (6)

Gimme Shelter Newsletter – Shelter’s 50th Anniversary – Jan. 2020

This is a newsletter I send out maybe once a month. If you’d like to be on the list to receive it, you can sign up for email delivery of the Gimme Shelter newsletter here.


This is so un–de rigueur in these days of concise communication, but here I am with a long, rambling newsletter to start off the new year.

Shelter is 50 Years Old!

In 1970, we printed 5,000 copies of Domebook One and began our publishing career. We’re trying to figure out if we should have some sort of event celebrating the occasion this year. We’re still rolling!

The Half-Acre Homestead: 46 Years of Building and Gardening

I picked up 12 copies of the just-bound book in San Francisco recently. The thrill is NOT gone! After a year of putting it together, page by page, not being sure how the whole would look, came the moment of truth — it, ahem, looks really good. The size, the colors, the soft cover. It seems friendly. From us to you, here’s how human hands have created shelter and food.

The shipment of 5,000 books is now on the high seas, heading from Hong Kong to LA, where they will then travel by truck to the Ingram warehouse in Tennessee. Books should be in bookstores in late February.

Shameless Commerce Department: We’re offering it on our website for pre-order, with free shipping. It won’t go out until mid-February or so, but pre-sales will help us with printing bills. www.shelterpub.com/building/halfacrehomestead

Here’s a link to how I did the book (this was in the previous GIMME SHELTER newsletter). www.lloydkahn.com/2019/11/the-half-acre-homestead-book-is-finished

The 40th Anniversary Edition of Stretching

I discovered a homemade book called Stretching in 1979. It was aimed at athletes, with stretching routines for some 20 sports.

I wrote the author, Bob Anderson, and suggested he add stretches for builders, waitresses, truck drivers, kids, and older people. We started talking. He said he and his wife Jean (who did the drawings) had sold 35,000 copies from a garage in Southern California. Wow! End result: We rented Bob and Jean a house on the beach here in Spring, 1980, and in 3 months, we did a complete revision of the book.

We did a first run of 50,000 copies, and the book took off, with Random House as distributor, selling madly. It’s been selling ever since, now over 3¾ million copies worldwide, and in 23 languages. As far as I can tell, it’s the best-selling fitness book of all time.

Tech Neck  An important (and timely) addition to this new edition will be stretches to combat the bad posture caused by (1) cell phone usage and (2) working on computers.

Take a look at how bent-over people are when talking on their phones. It’s called “tech neck.”

The point is, we all spend too much time at screens of various sizes, and it’s not healthy. Not good for the body.

Want to take 30 seconds and stretch right now? shltr.net/stretch

Analog Tool in This Day and Age

We’re going to print up some self-adhesive stickers to go on the back of phones. You don’t have to turn on an app: just flip your phone over and take 10 seconds to s-t-r-e-t-c-h.

This is just a rough first copy of the sticker. It will also have drawings of bad and good posture.

The new book (and stickers) will be out by May, 2019. Read More …

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The 40th Anniversary Edition of Stretching

I discovered a homemade book called Stretching in 1979. It was aimed at athletes, with stretching routines for some 20 sports.

I wrote the author, Bob Anderson, and suggested he add stretches for builders, waitresses, truck drivers, kids, and older people. We started talking. I found out that he and his wife Jean (who did the drawings) had sold 35,000 copies from a garage in Southern California. End result: Bob and Jean rented a house on the beach here in Spring, 1980, and in three months, we did a complete revision of the book.

We did a first run of 50,000 copies, and the book took off, with Random House as distributor, and has been selling ever since; it’s now sold over 3¾ million copies worldwide, and is in 23 languages. As far as I can tell, it’s the best-selling fitness book in the world.

Tech Neck  An important (and timely) addition to this new edition will be stretches to combat the bad posture caused by (1) cell phone usage and (2) working on computers.

Take a look at how bent-over people are when talking on their phones. It’s called “tech neck.”

The point is, we all spend too much time at screens of various sizes, and it’s not healthy. Not good for the body.

Seeking Editorial Advice: What should we call this section? Stretches (or Stretching) for the Digital World? Technological Era? Digital Era? Tech World? Information Age? Computer Age? Technological Age? Digital Age?

How do we describe our world which is now filled with hours spent on screens?

Want to stretch right now? shltr.net/stretch

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Free Brand New Car

When I was on the road, I heard Warren Buffet say this on TV (I’m starting to unscramble notes from my trip):

When I was sixteen, I had just two things on my mind – girls and cars. I wasn’t very good with girls. So I thought about cars. I thought about girls, too, but I had more luck with cars.

Let’s say that when I turned sixteen, a genie had appeared to me. And that genie said, ‘Warren, I’m going to give you the car of your choice. It’ll be here tomorrow morning with a big bow tied on it. Brand-new. And it’s all yours.’

Having heard all the genie stories, I would say, ‘What’s the catch?’ And the genie would answer, ‘There’s only one catch. This is the last car you’re ever going to get in your life. So it’s got to last a lifetime.’ If that had happened, I would have picked out that car.

But, can you imagine, knowing it had to last a lifetime, what I would do with it? I would read the manual about five times. I would always keep it garaged. If there was the least little dent or scratch, I’d have it fixed right away because I wouldn’t want it rusting. I would baby that car, because it would have to last a lifetime.

That’s exactly the position you are in concerning your mind and body. You only get one mind and one body. And it’s got to last a lifetime. Now, it’s very easy to let them ride for many years. But if you don’t take care of that mind and that body, they’ll be a wreck forty years later, just life the car would be. It’s what you do right now, today, that determines how your mind and body will operate ten, twenty, and thirty years from now.

https://www.goodreads.com/quotes/587506-when-i-was-sixteen-i-had-just-two-things-on

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Stretching at Your Computer

Our software StretchWare is now free. StretchWare is the ergonomic software that reminds you to stretch, developed by Bob Anderson, author of our book, Stretching.

It’s a great program; every hour or two hours, or certain number of keystrokes, a Tibetan bell rings and a window pops up asking if you have time to stretch. If you do, you click okay, and the stretches pop up on the screen. When you roll your mouse over an individual stretch, instructions pop up in a window.

It works on both Mac and Windows computers. Go here to download:

https://www.shelterpub.com/stretchware/

BTW, we were kind of amazed to learn this week that our book Stretching sold 38,000 copies in China last year.

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Our Latest Publication: Stretching: Pocket BookEdition

We have just finished production of Stretching-Pocketbook Edition. Size: 5 x 7-1/4.”

The original book has sold 3-1/2 million copies worldwide and is in 24 languages (the latest Slovenian!), and this is the first pocket book edition in English. (Preceding this were very successful pocketbook editions in Spain and Germany.)

It has all the stretches from the original book, and slightly abbreviated programs. It will be great to take on trips, and on airplanes, to keep in a desk drawer, etc.

It is being printed right now and bound book completion is March 31. It should be in the bookstores late April-early May.

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